Editorial design for a magazine about online echo-chambers.
Brief By AUB
Discipline Editorial, Print
The world is becoming increasingly divided, with groups holding starkly contrasting and extreme views about all sorts of things. In this country we are perhaps most aware of such divisions arising from Brexit but there are a whole range of issues that attract controversy and debate: nationalism vs globalism, environmentalists vs global warming deniers, the city vs the country, vegans vs carnivores to name a few. In some ways it has always been like this, but perhaps what is different today is the role that social media plays in terms of who we talk to, and where we get our information. Maybe we don’t hear opposing views because we only connect with people who have the same ideas as ourselves? And when we do encounter different ideas we use twitter or some other platform to make aggressive noises.
The brief for this project was to create a magazine publication based on the two opposing arguments for and against online echo-chambers/filter bubbles. As a result, Counter Magazine is split halfway, with both covers acting as a front, with the user reading towards to centre of the book. Furthermore, the book also flips orientation, highlighting the juxtaposition of each side’s views. Each cover also features an image of Mark Zuckerberg from his 2018 social media court hearing. The half of the book that supports social media’s role in echo-chambers’ features an image of him looking happy and the half that is against it features the famous image of him looking worried.